Ingredient approach

What’s inside
should make sense.

The ingredient library will explain what each ingredient is, why it is included, what the evidence supports, and where the limits are.

Library status

Built to be useful.
Waiting for verified formulas.

Searchable ingredient profiles will be populated after final formula records, ingredient forms and amounts, sourcing information, safety review, and claim substantiation are complete.

What it is

Plain-language identity, form, and relevant context.

Why it is included

Formula-specific inclusion rationale rather than generic benefit lists.

What supports it

Evidence tied to the exact statement, with the evidence level made clear.

What to know

Amount, sourcing, cautions, interactions, and uncertainty.

Browse by formula

Five focused
ingredient stories.

The broader standard

Ingredients are one part
of earning trust.

Explore our standard ↗